The post I don't want to make

(Jim Jannard) #1

This one is killing me. Trust me…

The 1st run of Ti is a disaster. All fail.

I told you how difficult Ti was to make but I was assured by our ODM and vendors we would make enough for the pre-orders. We didn’t.

So what does that mean?

Our pre-order Ti customers are the highest order. Not only did they commit to paying the full price of the highest priced model 14 months ago, they had to patiently sit through the Houdini launch and watch from the sideline.

If I were a Ti pre-order customer, I would be pretty pissed off… so I assume that is the common reaction for all of our customers in this position.

I can’t go over there and make them myself, or I would. All I can do is do what I think is fair… as if I was the customer.

We will send all Ti pre-orders an aluminum HYDROGEN 1st when we begin shipping them. Additionally, when we finally do make Ti models correctly, we will send that to you at no charge. You are allowed to keep the aluminum as well.

All RED cameras are made in California at our factory in Orange County. We have control over everything. Unfortunately, we are not in the same position with HYDROGEN. We are left to rely on the schedules and representations of our suppliers. In this case… we were let down pretty severely.

I have put my helmet on and am ready to field any questions about this.


Looking to the future without the Titan.. for now
Titanium shipping info